Hats, Boots & Bourbon

Social Media Campaign: Building awareness for their launch

Services

Social media

Timeline

2025 until now

Main Image
Main Image
Main Image

The Unmet Desire

Finding the right partner

The client had many one off projects with different photographers but struggled to find one which could build a cohesive narrative to build awareness on social media around their clothing given the brand's identity both in store and online.

The Unmet Desire

Finding the right partner

The client had many one off projects with different photographers but struggled to find one which could build a cohesive narrative to build awareness on social media around their clothing given the brand's identity both in store and online.

The Unmet Desire

Finding the right partner

The client had many one off projects with different photographers but struggled to find one which could build a cohesive narrative to build awareness on social media around their clothing given the brand's identity both in store and online.

The Narrative Transformation

Build a story and persona

It's no secret a story sells, but better yet telling a story your audience tells themselves already when considering whether or not to buy from your brand is a beautiful yet hard balance to strike.

The Narrative Transformation

Build a story and persona

It's no secret a story sells, but better yet telling a story your audience tells themselves already when considering whether or not to buy from your brand is a beautiful yet hard balance to strike.

The Narrative Transformation

Build a story and persona

It's no secret a story sells, but better yet telling a story your audience tells themselves already when considering whether or not to buy from your brand is a beautiful yet hard balance to strike.

The New Reality

Successful narrative building

After curating a mood and story we wanted to tell with this persona, we set about shooting the photos. The result is a series a shots that seem to capture a cowboy in their element, with the environment playing a key role in making the thread between the shots cohesive and symbiotic.

The New Reality

Successful narrative building

After curating a mood and story we wanted to tell with this persona, we set about shooting the photos. The result is a series a shots that seem to capture a cowboy in their element, with the environment playing a key role in making the thread between the shots cohesive and symbiotic.

The New Reality

Successful narrative building

After curating a mood and story we wanted to tell with this persona, we set about shooting the photos. The result is a series a shots that seem to capture a cowboy in their element, with the environment playing a key role in making the thread between the shots cohesive and symbiotic.